Veterans' Day
November 11th, 2017
Howling at the Moon

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    The NFL’s “Salute to Service” program has been around for a long time — since 2011,
in fact.   (Which is kind of like six or seven Kardashian marriages.)

    It’s a pretty low-key charity initiative for the armed forces that virtually every major
public organization has going on.

    But, the “Salute to Service” program advertising is a bit different this year for the NFL.

    According to the NFL’s website, the program is proof that “honoring the military is  
part of the fabric of the NFL.” (Except during the national anthem, apparently.)   “This
support takes place both at home and abroad, with NFL players and coaches traveling
overseas to salute the troops, as well as with team recognition of our servicemen and
women through the NFL’s Salute to Service,” the self-congratulatory copy continues.   
“Through its long-standing partnerships and support from our 32 teams, the NFL takes
pride in supporting military personnel and remains committed to raising awareness for
the sacrifices they make on our behalf. Year-round, the league works with its military
non-profit partners including the Pat Tillman Foundation, USO, TAPS and Wounded
Warrior Project, to fund programs and provide resources that positively impact veterans
and active duty military members and their families.”

    However, in 2017, when every single weekend sees some sort of anthem-related
shenanigans (and ratings hemorrhages) – this wasn’t going to cut it.

    So, the NFL knew what it needed to do. It needed to clamp down on players
disrespecting the very country that made them millionaires and the very freedom that…

    Wait, nope.  None of that happened.   Instead the NFL introduced a hashtag campaign.

    Yes, a league that doesn’t give a crap about how veterans feel when the national
anthem is playing on the field is now trying to rehab its image with a panicked hashtag
campaign.   I’ve seen bottled water less transparent than this.

    “Salute to Service” would be great if the NFL would do it during the National Anthem.
Standing.  With a hand over a heart looking at the flag

    This is a league that treats the national anthem as if it’s a viable platform for political
protest from millionaires that could literally use any other avenue to share their
discontent with what they see as injustice. Offended veterans aren’t buying it, and
neither should you.

    So, I will spend this Veterans Day deliberately NOT watching the NFL; NOT ordering
any Papa John’s Pizza; and, NOT drinking any Budweiser.   (This last part really hurts.)

    Not buying any of their crap

    Sorry, Mr. Goodell.   This is TOO LITTLE TOO LATE!   Do not think our intelligence is
like that of your self-centered over-paid arrogant players.  We are smarter than them , the
owners and you.  This hashtag BS doesn’t impress me in the least.   I am done with the
National Felons League, its merchandise, its games and its broadcasts.

    Now THAT’S celebrating Veterans Day!
" We sleep safe in our beds
because rough men stand ready
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